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Redbox to keep offering Paramount rentals on DVD release day
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The following comments relate to this news article:

Redbox to keep offering Paramount rentals on DVD release day

article published on 17 June, 2010

Think back a few months to a fight that took place between Redbox and the major Hollywood studios. Hollywood execs were all hot and bothered about how Redbox kiosk's cheap $1 movie rentals were cannibalizing new DVD and Blu-ray sales, and decided to order their wholesale distributors not to sell to Redbox for a month or more after the initial release. Redbox launched some legal action ... [ read the full article ]

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AfterDawn Addict

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17. June 2010 @ 23:44 _ Link to this message    Send private message to this user   
Paramount is acting with logic? I think hell just froze over.
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Senior Member

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18. June 2010 @ 00:18 _ Link to this message    Send private message to this user   
Originally posted by KillerBug:
Paramount is acting with logic? I think hell just froze over.
I know seems like a miracle just happened, but at a little of their data they shoved to Redbox that they were able to do this. This seems however small, and Warner Bros. and the others need to follow suit, as Paramount COULD eventually gain the upper hand on this and they will be left behind.


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18. June 2010 @ 00:22 _ Link to this message    Send private message to this user   
Originally posted by KillerBug:
Paramount is acting with logic? I think hell just froze over.
It's amazing what happens when you actually try things. I'm glad they did it for almost a year so they could actually gather a legitimate amount of data.

If anything it might increase sales for a movie because consumers can rent a movie for a night on the cheap and purchase it if they really enjoyed it.
cart0181
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18. June 2010 @ 01:40 _ Link to this message    Send private message to this user   
Quote:
Following the 10-month analysis of DVD sell-through and renal performance
I think this spelling error was intentional :P
jookycola
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18. June 2010 @ 11:58 _ Link to this message    Send private message to this user   
Paramount just outed Fox, Universal and Warner Bros. on their bullsh*t. They just proved that Fox, Universal and Warner Bros. don't seriously think RedBox is hurting sales, only that they decided to put all their money on a dying horse (BlockBuster)

And only because BB offers them more profit. A rental at BB is $6, and a rental at RedBox is $1. So who do you think Fox, Universal and Warner Bros. makes more money from? Sadly, the greed model is failing and that's why BB is going under and RedBox is thriving. Thus showing studios are too stupid to jump on new media while the getting is good. And instead continue to cry piracy and redbox is killing them...rather than see the bigger picture. Greed is what is really killing them.
dragnandy
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18. June 2010 @ 20:12 _ Link to this message    Send private message to this user   
to be honest with you guys, i was and still am surprised about how successful redbox has been since its original launch. I never thought rental DVD's found on a vending machine in your local grocery store would catch on so strong! I always go into the super market and see lines of atleast 3-4 ppl waiting to rent a dvd from these! And getting same day releases! Just wow!
AfterDawn Addict

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18. June 2010 @ 22:51 _ Link to this message    Send private message to this user   
People are lazy...it seems easy to rent a RedBox movie since it is right there where you are already doing something else. Find a way to let lazy people put less effort into being lazy, and you will make a fortune.
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IguanaC64
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24. June 2010 @ 12:39 _ Link to this message    Send private message to this user   
Yes...I prefer to overcomplicate my life as much as possible and spend more time doing pointless sh1t for the sake of doing pointless sh1t.

Redbox is faster than making a special trip and walking around a rental store for a 30 min to an hour. The downside is mainly just the selection.
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