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According to our friends at French MP3 player site GenerationMP3, Creative will be showing off a new a pay per download video store on March 30th. It is unknown what will be offered, whether it will be movies or TV programs or original content, but we will find out in less than a month.
Vision:M?s screen is 320 x 240 but does output standard TV resolution of 640 x 480, Hopefully the downloads will be the later so ZVM users will have something nicer to look at on the TV.

On a side note the iPod Video only outputs to 320 x 240 with 60k colors while the ZVM outputs 262k colors. It is a very noticeable difference. Somthing to consider.

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After its Zen Vision:M as an answer to the iPod 5G and its service ZeCast to counter-attack the Podcast, it seems that Creative will announce something new for the 30th of March. This will be dedicated to the Zen V:M.
With the title of the ad "what's on?", we can easily think of a video store to fill the mp3player with movies and so...We remind you that Apple has announced for the very next day its own special event. Maybe Creative wants to impress just 24h before Apple?
We'll see on the 30th of March!

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