In 2003 Disney began a trial program to sell disposable DVDs that became unplayable 48 hours after the packaging was opened. The discs, dubbed EZ-D by their developer, Flexplay, were an unqualified failure and the trial was cancelled after less than a year. Despite claims to the contrary from Convex Group, who bought Flexplay around the time the Disney trial ended, most people considered ... [ read the full article ]
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Originally posted by Mez: I will go along for that. They would need to be far from any Wall Marts. They sell assorted way past their prime OK movies like Rocky III and Superman (any version)for $5. However, you need to sort through a 4'x4' bin to find something you like. The problem with that plan is probably 5% of the US population is that remote. It will be hard to get rich on the whimsies of such a small population. I guess that is why the project is doomed from the start. You can't pay off the R&D for a few million copies/year sold for a few bucks. Probably most will go bad by the time they are sold.
This is true and then of course you do have to consider that segment of the population that has enough disposable income that they could give a rats ass about price or value .....
Hmmm. Which brings up another point. If they're targeting the RedBox demographic, it's not just people who don't like to subscribe to services like Netflix. It's also people who don't have credit cards, so they've pretty much painted themselves out of the market altogether.
And even though the self-destructing spy disc sounds cool, the intelligence community already has these. You just stick what you want gone in a burn bag, available in all sizes.