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Sony PS3 manufacturing costs have dropped 70 percent since launch
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The following comments relate to this news article:

Sony PS3 manufacturing costs have dropped 70 percent since launch

article published on 2 August, 2009

According to Sony Corp. CEO Nobuyuki Oneda, manufacturing costs for the PlayStation 3 have dropped 70 percent since the console's launch in 2006, leading to more speculation that a price cut is coming soon. "The cost reduction since we introduced the PS3 is very substantial and this is on schedule," said Oneda, via GI.biz "We don't disclose how much of the PlayStation 3, specifically ... [ read the full article ]

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lxhotboy
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3. August 2009 @ 16:44 _ Link to this message    Send private message to this user   
Sony did have the best advertisement back in the day. The URNOTE marketing attracted alot of attention and like you said. The commercials dont have to be long.
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3. August 2009 @ 18:19 _ Link to this message    Send private message to this user   
Originally posted by lxhotboy:
Sony did have the best advertisement back in the day. The URNOTE marketing attracted alot of attention and like you said. The commercials dont have to be long.

Well its not just sony, IMO the game industry needs to rally together against as one league of many teams, at least as far as advertising goes. If they as a whole could equal what film as a whole dose they could easily double their consumer market.

But the game industry is not so desperate to really do it and just having the "main brands" on TV won't cut it..
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3. August 2009 @ 19:00 _ Link to this message    Send private message to this user   
one has to remember they still need a profit so selling it for $240 isnt optional, als remember taxes, shipping, RnD costs etc etc.
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3. August 2009 @ 19:06 _ Link to this message    Send private message to this user   
Originally posted by shaffaaf:
one has to remember they still need a profit so selling it for $240 isnt optional, als remember taxes, shipping, RnD costs etc etc.
Well it is since they have a low fail rate taxes go onto it so the over all price is still low enough, shipping is part of doing business and frankly they need to drive interest in it to help them gain more profit in the long run than contenuie to languish.

Frankly a 250 price point will be good enough. 300+ is moot.
inagasake
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4. August 2009 @ 14:54 _ Link to this message    Send private message to this user   
Software is what's keeping 360 above the PS3. The PS3 needs to stimulate development of quality third-party games. The 360's software sales is monstrous.

I looked at the American charts and believe it or not but 360's total software sales are only a little bit behind the Wii's even though the Wii is killing them hardware wise. And the PS3 is way behind in software figures. The 360 has more than a 2:1 ratio all-time on the PS3 and they're still maintaining more than a 1.5:1 ratio on a weekly basis. And unless a game is very Japanese, the 360 versions of games tend to outsell the PS3 versions. (Blazblue is about as Japanese as you get and the 360 version had strong sales that were surprisingly close in North America. That puts an END to the shooterbox/360 owners = Halo fratboys myth. Yes, there are plenty of western consumers of Japanese entertainment that own a 360.) Even worldwide, the 360's attach rate and software dominance is pretty strong too.

Considering how many people bought extra 360's because of the high failure rate, that attach rate is very impressive. I don't believe the PS2 had an attach rate like that (probably due to rampant piracy).

Telling from these figures, it confirms that PS3 owners tend to want a more multimedia experience than a pure gaming experience.

This message has been edited since posting. Last time this message was edited on 4. August 2009 @ 15:11

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4. August 2009 @ 18:17 _ Link to this message    Send private message to this user   
"As of January 2008, costs had reportedly fallen 50 percent to $400 USD and now, according to the latest report, the console will cost $265 to manufacture, meaning Sony is actually making money on hardware sales, finally." There's no excuse to see NOT a price cut. Even though I'm not getting a PS3 anytime soon, Sony has got realize that to stay ahead, and the only way I see that is by seeing a price cut at least no later than Thanksgiving/Christmas period. - BLEUBOY
pphoenix
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5. August 2009 @ 06:31 _ Link to this message    Send private message to this user   
wow this thread has descended into a, "mine is bigger than yours".


even the staff appear to digress wtf?

who, is being paid by whom i ponder?



from how i see it sony are going wow we can make this very cheap now but we have been charging you an extortionate amount for X period, bend over & lube up ppl.

This message has been edited since posting. Last time this message was edited on 5. August 2009 @ 06:32

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5. August 2009 @ 09:58 _ Link to this message    Send private message to this user   
Originally posted by pphoenix:
wow this thread has descended into a, "mine is bigger than yours".


even the staff appear to digress wtf?

who, is being paid by whom i ponder?



from how i see it sony are going wow we can make this very cheap now but we have been charging you an extortionate amount for X period, bend over & lube up ppl.
Do not think your passive insult based on PURE false assumption would get by anyone. You will only get this warning. Don't do it again.

 
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