Amazon builds browser app that will save it from paying a 30 percent cut to Apple.
The new Kindle Cloud Reader is optimized for iPads, while directing customers to Amazon's own eBook store. It will work on PCs, Macs and any mobile devices using Apple Safari or the Chrome web browser.
Since the application is web-based instead of being a "native" iPad application, Amazon can avoid Apple ... [ read the full article ]
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This tactic will only work for so long, until Apple decides to update their policy to close the loop hole. Just wait and see. I think it would be a di#k move on Apple to do this but what do they care? Certainly not about their customers or other content providers.
Originally posted by 5fdpfan: This tactic will only work for so long, until Apple decides to update their policy to close the loop hole. Just wait and see. I think it would be a di#k move on Apple to do this but what do they care? Certainly not about their customers or other content providers.
I dont think thats possible. In order to do that they'd have to try to do the same to anyone selling content on any website that can be opened with the Safari web browser.
Quote: I dont think thats possible. In order to do that they'd have to try to do the same to anyone selling content on any website that can be opened with the Safari web browser.
They won't find such way. They should start thinking in lowering much their profit, or everyone will soon follow this Amazon's steps. The 30% cut may be reasonable for app sales (though I find it also quite high), given the market infrastructure they provide. But, for purchasing external services or goods, that's just too much, for not mentioning the word "usure". Just think of an online store whose profit is less than 30%. Such a business will never consider using the Apple Store / Android Markey for B2C sales. Maybe if they think that percentage twice more companies will adopt this method of payment.
Originally posted by leglessoz: Oh dear poor Apple is only worth $342 billion so they need all the extra money they grab.
Well, every cent counts.
And, just for the record, the Android Market follows exactly the same policies as the Apple Store, having even the same 30% cut for installs and app-related purchases. If something works, why change it? The thing is, they'll be able to mantain the 30% for the installs, but not for the purchases. They'll need to lower it very much soon.
