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iPhone has more brand loyalty than Android according to study
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The following comments relate to this news article:
article published on 23 September, 2011
Apple has the highest customer retention rate of all handset manufacturers by a wide margin according to a new report.
Although down from last year's figure of 95 percent, Apple's retention rate of 89 percent is far better than second place HTC's 39 percent. Half of those who are considering a switch from the iPhone are actually undecided, meaning their retention rate could be as high as 93 percent.
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AfterDawn Addict
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23. September 2011 @ 13:04 |
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The android users that are moving to iOS will be back...these are people who think there is greener grass on the other side of the fence and don't even bother to look at it before trading lots. They will be back...unless something else comes along.
As for the iOS crowd, they are in massive denial...they don't care that the iPhone4 runs at less than 1/2 the speed of android phones at the same price, they don't care that there is no 4G, they don't care about antenna problems, they don't care about censorship, they don't care that it can't play video on the web...they are convinced that it is the best phone, and no amount of evidence is going to change that.
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klassic
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23. September 2011 @ 13:41 |
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Sure, I fit into this well. I am not Brand Loyal when it comes to the manufacturer of my cell phone. I own a Samsung Epic Galaxy S right now. I would say there are 50/50 odds that I get another samsung phone when I upgrade. However HTC, Motorola, etc are also in the mix. Depends on who has the phone I like at that point. But I will tell you there is about a 99.9% chance that my next phone will be Android.
I think comparing OS loyalty will give you a better idea of what is going on. A lot of those that left HTC, Samsung or Motorola probably moved to Android phones from other manufacturers.
I wanna devise a virus and bring dire straights to your environments. Crush your corporations with a mild touch, trash the whole computer systems and revert you to papyrus - Deltron 3030
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snardos
Junior Member
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23. September 2011 @ 15:32 |
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Brand loyalty is stupid. Why should you be loyal to a company that is trying to make money off of you. Pick the phone that meets your needs the best. That is also why I have changed cell phone carriers 2 times in the last year. I paid full price for my phone and take it wherever I get the best deals. I have had unlimited data for the last year and my phone hasn't costed me more than $20 per month.
This message has been edited since posting. Last time this message was edited on 23. September 2011 @ 15:33
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Senior Member
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23. September 2011 @ 16:39 |
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Okay, so how many other Apple OS phones are there to choose from? I don't mean like iPhud 1,2,3,4,& soon to be the lathery orgasmic #5 either... I mean like Droid, Droid X, X-2, HTC, Thunderbolt, Lunderputz, Thunderpuss & whatever else the dozen or so other companies are trying to vie for our money are beating out to produce?
Apple makes one thing. Vanilla, (or Brickyard Chocolate Death, whatever, not trying to start a fanboy apocalypse here) wow. So long as everyone wants to wait in line for that, that's great & huge numbers will certainly be made to 'look' like they're cleaning everyone's clock because there's nothing else for sale. But when those folks have a falling out with their vanilla, who are they supposed to go to?
Yeah, those numbers didn't seem to make it in the bundle.
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Senior Member
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23. September 2011 @ 17:58 |
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Originally posted by LordRuss:
Okay, so how many other Apple OS phones are there to choose from? I don't mean like iPhud 1,2,3,4,& soon to be the lathery orgasmic #5 either... I mean like Droid, Droid X, X-2, HTC, Thunderbolt, Lunderputz, Thunderpuss & whatever else the dozen or so other companies are trying to vie for our money are beating out to produce?
Apple makes one thing. Vanilla, (or Brickyard Chocolate Death, whatever, not trying to start a fanboy apocalypse here) wow. So long as everyone wants to wait in line for that, that's great & huge numbers will certainly be made to 'look' like they're cleaning everyone's clock because there's nothing else for sale. But when those folks have a falling out with their vanilla, who are they supposed to go to?
Yeah, those numbers didn't seem to make it in the bundle.
Isn't Droid, Droid X, Droid X2, Droid 3, and the drooled over Droid HD the same as iPhone 1, 2,3, 4 all made by just one company ?
"Cable thief is a victimless crime."
This message has been edited since posting. Last time this message was edited on 23. September 2011 @ 18:00
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Senior Member
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23. September 2011 @ 18:37 |
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Originally posted by plutonash:
Isn't Droid, Droid X, Droid X2, Droid 3, and the drooled over Droid HD the same as iPhone 1, 2,3, 4 all made by just one company ?
Uuum...? I dunno? I never looked at it that way. At first glance my answer would be no, I don't think so. Otherwise, Verizon would have bent me over the counter for the most expensive feature rich phone, while my wife held their coat.
As for the iPhud, I can only assume the phone can only come with different GB memory arrangements & that's it. The functionality is completely the same.
I do know the Android based phones have different stuff on them (cameras, projectors, butt scratchers, you know)...
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AfterDawn Addict
1 product review
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23. September 2011 @ 23:08 |
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Originally posted by plutonash:
Originally posted by LordRuss:
Okay, so how many other Apple OS phones are there to choose from? I don't mean like iPhud 1,2,3,4,& soon to be the lathery orgasmic #5 either... I mean like Droid, Droid X, X-2, HTC, Thunderbolt, Lunderputz, Thunderpuss & whatever else the dozen or so other companies are trying to vie for our money are beating out to produce?
Apple makes one thing. Vanilla, (or Brickyard Chocolate Death, whatever, not trying to start a fanboy apocalypse here) wow. So long as everyone wants to wait in line for that, that's great & huge numbers will certainly be made to 'look' like they're cleaning everyone's clock because there's nothing else for sale. But when those folks have a falling out with their vanilla, who are they supposed to go to?
Yeah, those numbers didn't seem to make it in the bundle.
Isn't Droid, Droid X, Droid X2, Droid 3, and the drooled over Droid HD the same as iPhone 1, 2,3, 4 all made by just one company ?
The "Droid" series is all motorola (who are now owned by Google, the creator of Android), but "Android" phones are made by lots of companies. I just went to HTC myself...motorola blew it when they released the droid 3 without 4G...DUMB!!!
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IguanaC64
Member
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25. September 2011 @ 17:45 |
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"Although down from last year's figure of 95 percent, Apple's retention rate of 89 percent is far better than second place HTC's 39 percent"
Wait...they compared manufacturers vs manufactures and spun it like it was iOS vs Android? Shame on you UBS. It's also funny that Motorola isn't mentioned anywhere in this since they seem to be the most well known/established manufacturer of Android phones.
I'd also like to know how many of those Android users indicating a switch to iPhone ever owned an iPhone...or how many of them will switch when they see the price of the iPhone5 vs an equivalent Android device.
Either this survey is junk or this article is leaving out/misrepresenting a lot of data.
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AfterDawn Addict
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31. December 2011 @ 05:32 |
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Originally posted by IguanaC64:
Either this survey is junk or this article is leaving out/misrepresenting a lot of data.
It was done by UBS...this is the same company that gave the data that led to the worldwide financial crash. The only accurate data they did have they kept to themselves and used for insider trading...and then they got caught doing it.
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dakii
Junior Member
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31. December 2011 @ 07:52 |
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iphone has more brand loyalty because most apple users love the free kool-aid that comes with their products
d2
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