User User name Password  
   
Wednesday 10.9.2025 / 13:01
Search AfterDawn Forums:        In English   Suomeksi   På svenska
afterdawn.com > forums > announcements > news comments > sony wants 50 percent market share for blu-ray products this year
Show topics
 
Forums
Forums
Sony wants 50 percent market share for Blu-ray products this year
  Jump to:
 
The following comments relate to this news article:

Sony wants 50 percent market share for Blu-ray products this year

article published on 7 April, 2008

President of Sony Corporation and CEO of Sony's Global Electronics Business, Ryoji Chubachi, has spoken of the corporation's plan to increase the market share of its Blu-ray Disc products dramatically. In the present, the DVD format accounts for about 80 percent of global demand for movie discs, according to Chubachi. The Sony boss said that the company will offer Blu-ray devices in a ... [ read the full article ]

Please read the original article before posting your comments.
Posted Message
Junior Member

1 product review
_
7. April 2008 @ 20:56 _ Link to this message    Send private message to this user   
20% to 50%. WOW... that is quite a push. Maybe the fact that 2009 is the beginning of HD as a standard in the U.S. will help them.. but, despite the fact I am a huge Blu-Ray fan, I must admit that 50% is a ballsey push.
Advertisement
_
__
Member

12 product reviews
_
7. April 2008 @ 21:31 _ Link to this message    Send private message to this user   
Not gonna happen. DVD's are going the way of CD's, and this includes Blu-Ray. Maybe if they started selling $30 Blu-Ray players like a standard DVD player and high def TV's came down in price.
redux79
Member
_
7. April 2008 @ 21:42 _ Link to this message    Send private message to this user   
um... no not going to happen, maybe in a couple of years. Unless sony plans to start giving away free blu-ray players and movies. I know a lot of people who own large flat screen tv's and could easily afford to switch to blu-ray, but they simply could care less about resolution this and disc capacity that.

The funny thing is that the people that have money to burn on new high-def technology simply aren't interested. They have had dvd for years and are more than satisfied with it.

I would say a more realistic number would be 25-35% market share in 1 to 2 years. After the players drop below $150 and the movies can compare to what dvd prices are now then maybe they have a shot at 50% market share.
ydkjman
Member
_
7. April 2008 @ 21:48 _ Link to this message    Send private message to this user   
I will believe it when I see it. And the only way for us to see it is there is going to have to be a huge drop in price for every thing. You think I'm going to pass up on a $19.99 or cheaper DVD for a $30 or more Blue-ray.
AfterDawn Addict

1 product review
_
7. April 2008 @ 22:11 _ Link to this message    Send private message to this user   
What's he smoking???
Member
_
7. April 2008 @ 22:18 _ Link to this message    Send private message to this user   
Seems like everyone replying is on the same page as me. I can't afford blu-ray so I keep watching DVD.
nobrainer
Suspended permanently
_
7. April 2008 @ 23:49 _ Link to this message    Send private message to this user   
Q. Is a monopoly a good thing for anyone except that manufacturer? we have already seen the demise of blu-ray bogof and prices increase for blu-ray stand alone players.

blu-ray offers little for the average consumer over dvd so they may easily get 50% market share when they count all the ps3's against over hardware!


This message has been edited since posting. Last time this message was edited on 7. April 2008 @ 23:50

BcMester
Newbie
_
8. April 2008 @ 03:31 _ Link to this message    Send private message to this user   
Originally posted by nobrainer:
... they may easily get 50% market share when they count all the ps3's against over hardware!
Yeah, they've always done that to look better, but then let's count all the xboxes as standard dvd players, then what? :)

Seriously, I know sony would love to have that market share, but it won't go smooth I'm afraid. People are not ready to give up on dvd. OK, bluray looks better but not THAT much better so it'd make me want to get an expensive player and replace all my dvd discs with expensive bluray's.
rainofire
Newbie
_
8. April 2008 @ 06:25 _ Link to this message    Send private message to this user   
Quote:
Yeah, they've always done that to look better, but then let's count all the xboxes as standard dvd players, then what? :)

If you want to include the xbox as a dvd player, then also include SONY's greatest seller, the PS2. If you include that then... OMG AVALANCHE.
nobrainer
Suspended permanently
_
8. April 2008 @ 06:35 _ Link to this message    Send private message to this user   
Quote:
Quote:
Yeah, they've always done that to look better, but then let's count all the xboxes as standard dvd players, then what? :)

If you want to include the xbox as a dvd player, then also include SONY's greatest seller, the PS2. If you include that then... OMG AVALANCHE.
@ rainofire

this is about blu-ray not dvd, sony want a huge market share, and they probably already have it as ppl do NOT care about the few extra pixels that Hi-Def offers over dvd unless the prices fall lower than current media and hardware which is just not possible for probably 10 years+, if you consider the amount of ps3's sold compared to the stand alone drm-ray players sold they probably have a 95%+ share already but this is not good for anyone except sony in the short term because if other manufacturers cannot compete they will stop making hardware and a company holding a monopoly is not good for consumers!

you comment just enforces the unlikelihood of sonys propertarian, hobbled by DRM format will ever succeed because of the sheer amount of dvd players out there, but with films continuing to be aimed at 13 year old boys who, in their right mind would actually purchase any media coming out of hollywood?

if movies continue to suck sales will fall.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 06:36

JimmyNice
Suspended due to non-functional email address
_
8. April 2008 @ 08:58 _ Link to this message    Send private message to this user   
Quote:
ppl do NOT care about the few extra pixels that Hi-Def offers over dvd unless the prices fall lower than current media and hardware which is just not possible for probably 10 years+,
A few extra pixels? Original VCR resolution was 360x240 or 86,400 pixels on your screen... the big jump to DVD was max 720x480 (480p) now again that's if you had RGB cables (most didn't and still don't) but let's say you did and could see it at it's best, that's 345,600 pixels or a 4x increase in resolution... significant and the reason everyone made the jump to dvd.. at least eventually, as it took 5 years for DVD to actually start outselling VHS.

Blu-ray (I know.... so horribly hobbled by DRM... wait, isn't DVD DRM copy protected too.. oh wait, don't mention that because it's been cracked) is 1920x1080 resolution or 2,073,600 pixels or an 8x increase in resolution over DVD.

But what about my upconverting DVD player... that says it's 1080p... well it is but its just spreading the same 350K pixels into a 2 million + pixel space... some do it better than others but it doesn't touch a true 1080p source picture... and lord forbid your like the majority of consumers who have, you know the regular old dvd players most people have, the difference is staggering.

Of course if you're watching an old CRT 20 TV, then you're not seeing it... for that matter if you are, you couldn't even see the full quality of DVD, let alone blu-ray.

Clearly we're on opposite sides of the fence but let's be objective and actually talk about what the services offer and let people decide for them selves. I mean if you don't like blu-ray, than you can't like digital downloads because they're mostly 720p at best... and even if they are 1080p... it's only a few pixels right.

You kids move on with your new fangled gadets... I'm hanging out with my 1985 yellow cassette walkman, my 27" RCA CRT TV and my RCA "Hifi" VHS player.... you kids can figure out this ipod, LCD, blu-ray thing.
Moderator

16 product reviews
_
8. April 2008 @ 09:16 _ Link to this message    Send private message to this user   
Originally posted by JimmyNice:
Quote:
ppl do NOT care about the few extra pixels that Hi-Def offers over dvd unless the prices fall lower than current media and hardware which is just not possible for probably 10 years+,
A few extra pixels? Original VCR resolution was 360x240 or 86,400 pixels on your screen... the big jump to DVD was max 720x480 (480p) now again that's if you had RGB cables (most didn't and still don't) but let's say you did and could see it at it's best, that's 345,600 pixels or a 4x increase in resolution... significant and the reason everyone made the jump to dvd.. at least eventually, as it took 5 years for DVD to actually start outselling VHS.

Blu-ray (I know.... so horribly hobbled by DRM... wait, isn't DVD DRM copy protected too.. oh wait, don't mention that because it's been cracked) is 1920x1080 resolution or 2,073,600 pixels or an 8x increase in resolution over DVD.

But what about my upconverting DVD player... that says it's 1080p... well it is but its just spreading the same 350K pixels into a 2 million + pixel space... some do it better than others but it doesn't touch a true 1080p source picture... and lord forbid your like the majority of consumers who have, you know the regular old dvd players most people have, the difference is staggering.

Of course if you're watching an old CRT 20 TV, then you're not seeing it... for that matter if you are, you couldn't even see the full quality of DVD, let alone blu-ray.

Clearly we're on opposite sides of the fence but let's be objective and actually talk about what the services offer and let people decide for them selves. I mean if you don't like blu-ray, than you can't like digital downloads because they're mostly 720p at best... and even if they are 1080p... it's only a few pixels right.

You kids move on with your new fangled gadets... I'm hanging out with my 1985 yellow cassette walkman, my 27" RCA CRT TV and my RCA "Hifi" VHS player.... you kids can figure out this ipod, LCD, blu-ray thing.

I agree. But you are just wasting your time as some people here like to downplay the increase of quality that Blu Ray offers over DVD and continually complain about Sony for some odd reason.....as that is ALL they do.

TSRSteve
Newbie
_
8. April 2008 @ 10:15 _ Link to this message    Send private message to this user   
Originally posted by nobrainer:
Q. Is a monopoly a good thing for anyone except that manufacturer? we have already seen the demise of blu-ray bogof and prices increase for blu-ray stand alone players.

blu-ray offers little for the average consumer over dvd so they may easily get 50% market share when they count all the ps3's against over hardware!
How about btgof @ amazon.

http://www.amazon.com/gp/feature.html/re..._rd_i=193640011
pirkster
Member
_
8. April 2008 @ 11:16 _ Link to this message    Send private message to this user   
Consumers survived the DVD "monopoly", so they can survive the Blu Ray "monopoly," too.

<shakes head>

Blu Ray will get a late 2008 surge when HD sets drop once again for holiday sales. You'll see more bundles, etc. from the box stores (who will likely be down from 2007 due to the slowing US economy.) Translation: they'll be pushing sales and get a nice bump at the end of the year. They are very likely to get that goal, or at least come close. Even in slow economic times, entertainment spending is strong because folks need to feel better - that's where movies, TV, music, etc. come in.
nobrainer
Suspended permanently
_
8. April 2008 @ 12:05 _ Link to this message    Send private message to this user   
oops

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 12:21

nobrainer
Suspended permanently
_
8. April 2008 @ 12:20 _ Link to this message    Send private message to this user   
Originally posted by TSRSteve:
How about btgof @ amazon.

http://www.amazon.com/gp/feature.html/re...3640011


thats buy 2 get one free and is only available state side, there are no offers in europe since the demise of the other anti-consumer offering. (btw anti-consumer = DRM = HDMI HDCP)

@pirkster

the monopoly is about manufacturers not a format unless you can dictate prices of components like diodes, and block cheap imports so you can make sure your equipment is the cheapest available, say if the Blu-ray Association failed to issue licences to china, to keep prices artificially high, and such like!


@ JimmyNice, Oner

the average consumer is happy with the quality of DVD as a recent survey stated, and thats in the crazy, keeping up with the joneses, media driven, consume as much as you can USA.

one factor, it is very expensive to replace all your equipment because if you upgrade to HD you have to replace ALL your equipment, because of the DRM, HDCP HDMI that blocks any connection that is not trusted, so when you are spending in the region of £3500+ it is not worth the outlay for the small improvement.

In the UK there are no freeview HD TV channels planned until 2010/12 so if you wish to watch any HD content you have to subscribe to SKY, and when they do get their act together only a few channels will be able to be broadcast in HD because of the available spectrum and even then only 4 channels are actually going to be mpeg4 the rest with a lesser codec, bring back nicam is what i say.

it is going to be the DAB fiasco all over again, where the quality actually drops because of available bandwidth and compression!

Originally posted by above hyperlink:
04.03.2008 ? Sixty percent of U.S. consumers are aware of Blu-ray discs, but hardware penetration for the high-definition DVD format sits at only 9 percent, according to a new survey.

Research firm Interpret, LLC has found that Blu-ray and HD DVD owners continue to buy standard-def DVDs at a rate of 7.7 to 8.7 for high-def titles during the past six months, but more available Blu-ray titles are needed to grow that difference.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 12:28

Member
_
8. April 2008 @ 12:50 _ Link to this message    Send private message to this user   
Good to see that Sony going to make more of a impact in the market share by doing other things.I'm very happy with my two BD players a easy upgrade over DVD with no issue with DRM or BD+ like some people claimed.Weather people like it or not HD is going to be mainstream so get use to it thats the way the world works.I'm sorry people like to stay stuck in the caveman days but the world evolve everyday.Blame the world not a company thats trying to make a product to enhance people viewing quality.
Vr0cK
Newbie
_
8. April 2008 @ 13:07 _ Link to this message    Send private message to this user   
Quote:
Good to see that Sony going to make more of a impact in the market share by doing other things.I'm very happy with my two BD players a easy upgrade over DVD with no issue with DRM or BD+ like some people claimed.Weather people like it or not HD is going to be mainstream so get use to it thats the way the world works.I'm sorry people like to stay stuck in the caveman days but the world evolve everyday.Blame the world not a company thats trying to make a product to enhance people viewing quality.
I couldnt agree more.
nobrainer
Suspended permanently
_
8. April 2008 @ 13:25 _ Link to this message    Send private message to this user   
Originally posted by NexGen76:
Good to see that Sony going to make more of a impact in the market share by doing other things.I'm very happy with my two BD players a easy upgrade over DVD with no issue with DRM or BD+ like some people claimed.Weather people like it or not HD is going to be mainstream so get use to it thats the way the world works.I'm sorry people like to stay stuck in the caveman days but the world evolve everyday.Blame the world not a company thats trying to make a product to enhance people viewing quality.
you seem to have a VERY short memory nextgen, as you have posted on these issues on these forums in the past:

there was the issue of FOX's first BD+ blu-ray offerings messing up and failing to play on may players and the BD+ taking as long as 90 seconds to load the disc, and then the early adaptors of blu-ray that have been shot in the back because blu-ray was an unfinished format, rushed out because of the release of HD-DvD. And even some blu-ray discs having the coating rot away.

but other than getting ppl to purchase equipment that they new would not be compatible it has all gone rather well.

Blu-ray: Early adopters knew what they were getting into

Originally posted by link:
In addition, the BD-J interactivity layer, based on Java, has continued to evolve since the introduction of Blu-ray Profile 1.0. This means that early players may have a buggy implementation and perhaps more importantly, they are not powerful enough to play the latest films properly

When BetaNews asked developers of BD Live whether they were concerned about a backlash from early adopters who supported the format from the beginning, we were told: "They knew what they were getting into."

When BetaNews asked why these manufacturers rushed out players that were not fully capable and potentially buggy due to their BD-J implementation, the Blu-ray partner pointed blame across the room to HD DVD. "We should have waited another year to introduce Blu-ray to the public, but the format war changed the situation," he said. HD DVD was already coming and the BDA had no choice but to launch Blu-ray.
Fox says, it's not our fault if you can't play our movies

Originally posted by link:
Fantastic 4: Rise of the Silver Surfer, we were quick to blame BD+. Fox told Video Business that they're not sure if it's BDJ or BD+ that's causing the issues, but either way it's not their fault.




This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 13:51

Moderator

16 product reviews
_
8. April 2008 @ 14:07 _ Link to this message    Send private message to this user   
That is the price to be paid with the early adoption of new technology that was also in a format war....You know what? I don't even know why I bother, it's not like you will learn or stop posting against big bad Sony and their big bad offering of new technology. This is REALLY getting tiresome and childish.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 14:08

Member
_
8. April 2008 @ 14:29 _ Link to this message    Send private message to this user   
Originally posted by nobrainer:
you seem to have a VERY short memory nextgen, as you have posted on these issues on these forums in the past:

there was the issue of FOX's first BD+ blu-ray offerings messing up and failing to play on may players and the BD+ taking as long as 90 seconds to load the disc, and then the early adaptors of blu-ray that have been shot in the back because blu-ray was an unfinished format, rushed out because of the release of HD-DvD.
See this is why i don't reply to your post because you try to make a mountain out of a mole hill.

The BD+ issue was Fantastic 4: Rise of the Silver Surfer & The Day After Tomorrow.They was the two very first BD+ disc released so i don't expect things to be perfect like you do but this issue was fixed(via firmware) in a matter on weeks.But after those two BD+ disc there hasn't been any issues what so ever with BD+ has it ? After those two there has been 103 BD+ disc released with no issue,So I guess this put to rest the BD+ Hoax right ?


Originally posted by nobrainer:
even some blu-ray discs having the coating rot away.
Disc rot wasn't even a issue ? Disc rot didn't stop any disc from working so i don't even know why you are nit picking.


Originally posted by Oner:
This is REALLY getting tiresome and childish.
I will be glad to come on here one day to post about positive things about Blu-Ray & not some people ranting & raving over copy protection or any other BS that don't have a thing to do with people honestly buying a High Def system & trying to enjoy the HD experience & not trying to cheat the system because they are to lazy to be a careful buyer when it comes to buying movies.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 14:33

Senior Member

4 product reviews
_
8. April 2008 @ 14:30 _ Link to this message    Send private message to this user   
Aye, Sony Shi7 in one hand want in the other, wich will come First i Wonder.

You will not get 50% in your deadline, Forget it.

Many People just Dont See the need for it yet.
and with up converting in almost all DVD players why should they.

Im not hating Sony,they make Fine products. Im Hating the way they do Bussines,there ethics are just Rotten.
Moderator

16 product reviews
_
8. April 2008 @ 14:39 _ Link to this message    Send private message to this user   
Originally posted by NexGen76:
Originally posted by nobrainer:
you seem to have a VERY short memory nextgen, as you have posted on these issues on these forums in the past:

there was the issue of FOX's first BD+ blu-ray offerings messing up and failing to play on may players and the BD+ taking as long as 90 seconds to load the disc, and then the early adaptors of blu-ray that have been shot in the back because blu-ray was an unfinished format, rushed out because of the release of HD-DvD.
See this is why i don't reply to your post because you try to make a mountain out of a mole hill.

The BD+ issue was Fantastic 4: Rise of the Silver Surfer & The Day After Tomorrow.They was the two very first BD+ disc released so i don't expect things to be perfect like you do but this issue was fixed(via firmware) in a matter on weeks.But after those two BD+ disc there hasn't been any issues what so ever with BD+ has it ? After those two there has been 103 BD+ disc released with no issue,So I guess this put to rest the BD+ Hoax right ?


Originally posted by nobrainer:
even some blu-ray discs having the coating rot away.
Disc rot wasn't even a issue ? Disc rot didn't stop any disc from working so i don't even know why you are nit picking.


Originally posted by Oner:
This is REALLY getting tiresome and childish.
I will be glad to come on here one day to post about positive things about Blu-Ray & not some people ranting & raving over copy protection or any other BS that don't have a thing to do with people honestly buying a High Def system & trying to enjoy the HD experience & not trying to cheat the system because they are to lazy to be a careful buyer when it comes to buying movies.

Well said NG, but the sad truth is you & I (as well as MANY others) know it won't change a damned thing with certain people as they tend to omit certain NEW info or use OLD info when trying to make an invalid point. Constantly in some sort of an attempt to propagate misinformation for no good reason.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 14:41

nobrainer
Suspended permanently
_
8. April 2008 @ 15:01 _ Link to this message    Send private message to this user   
Originally posted by Oner:
Well said NG, but the sad truth is you & I (as well as MANY others) know it won't change a damned thing with certain people as they tend to omit certain NEW info or use OLD info when trying to make an invalid point. Constantly in some sort of an attempt to propagate misinformation for no good reason.
wow all this from a mod no less........

the thing is all current standalone blu-ray players are profile 1.0 and still new hardware releases are being shipped profile 1.0 which is obsolete because of pending playback issues, with the exception of the ps3, and as of now the ps3 has sold over x-million and standalone players are x-thousand gives sony an unfair advantage against other brands which leaves other manufacturers out in the cold as on price alone they cannot compete with the ps3, is a monopoly on hardware a good thing?

then you have tv's with a blu-ray player built in, are they going to be profile 1.0 to? great when you blu-ray player goes down you have to send your tv back as well.

blu-ray in a pc, pointless atm because of speed & price, the only ppl that would consider this is a "look what i got" person the sort of person that rushed out and got a copy of vista before sp1, well at all....

there is no way that blu-ray will get a 50% share on dvd because of the sheer amount of dvd players out there unless the studios (MPAA) force us all to upgrade to their DRM fest by releasing titles to blu-ray only.

and there is also the alternative to consider downloaded content.

Ask the MPAA/RIAA about apple refusing to raise prices and monopolistic behaviour.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 15:15

Advertisement
_
__
 
_
Moderator

16 product reviews
_
8. April 2008 @ 15:11 _ Link to this message    Send private message to this user   
Originally posted by nobrainer:
Originally posted by Oner:
Well said NG, but the sad truth is you & I (as well as MANY others) know it won't change a damned thing with certain people as they tend to omit certain NEW info or use OLD info when trying to make an invalid point. Constantly in some sort of an attempt to propagate misinformation for no good reason.
wow all this from a mod no less........

Yep. And your point is?....The thing is I call it how I see it. All you do is make inflammatory mis-informative posts about Sony or Blu Ray news topics. That is fact, as even NextGen pointed out of which you mysteriously seem to not even acknowledge or disprove. Why? Because the truth of what you do is right here, Funny huh? But on that note I will let this go as the proof is blatantly in Black & White.

This message has been edited since posting. Last time this message was edited on 8. April 2008 @ 15:17

This thread is closed and therefore you are not allowed reply to this thread.
 
afterdawn.com > forums > announcements > news comments > sony wants 50 percent market share for blu-ray products this year
 

Digital video: AfterDawn.com | AfterDawn Forums
Music: MP3Lizard.com
Gaming: Blasteroids.com | Blasteroids Forums | Compare game prices
Software: Software downloads
Blogs: User profile pages
RSS feeds: AfterDawn.com News | Software updates | AfterDawn Forums
International: AfterDawn in Finnish | AfterDawn in Swedish | AfterDawn in Norwegian | download.fi
Navigate: Search | Site map
About us: About AfterDawn Ltd | Advertise on our sites | Rules, Restrictions, Legal disclaimer & Privacy policy
Contact us: Send feedback | Contact our media sales team
 
  © 1999-2025 by AfterDawn Ltd.

  IDG TechNetwork